AU/NZ
WESTFIELD
MOTHER’S DAY
A day full of cliques, unrealistic expectations, and barely acknowledging the realities of what it means to be a mother.
But we wanted to make mums the literal rockstars of our ads, putting them front and centre and shining a light on all the amazing - but not always glamorous - ways they show their love. Through the ultimate expression of devotion - the power ballad - we gave one of the most famous 80s tracks a far more realistic rewrite.
Let’s hear it for our mums <3
Directed by Arundati Thandur FINCH